Bring More Opportunities for Your Customers by Incorporating Cryptocurrencies
Owning an online business means you have to be innovative and able to quickly adapt to changes. FinTech trends are rapidly changing, meaning you have to always provide solutions to constantly occurring problems, fulfilling your customers’ wishes.
Current innovation trend is freedom of choice in payment methods, which includes mass cryptocurrency adoption. It is reasoned by many benefits of digital currencies, such as immediate payments, decentralisation and very low risks of frauds. With growing popularity of crypto, you might want to integrate it in your online payment solutions. But there is still work to be done as virtual currencies are yet to replace traditional currencies or credit/debit cards.
One of the reasons behind such slow integration of cryptocurrencies in payments world is lack of knowledge about cryptocurrency. You might think digital currencies is the hottest topic in FinTech world right now, but many consumers are not well informed about them. Even though there has been a notable increase in cryptocurrency owners since Bitcoin’s explosive rise in 2017, Dalia’s 2018 survey results show that more than 50% of users still have no knowledge of cryptocurrency. Especially, people lack of understanding where cryptocurrencies can be used — and the fact that they can be used for almost every purpose as traditional currencies. Creating more awareness and educating your consumers about benefits and limitations of digital currencies will work towards larger adoption of digital money.
Crassula’s CEO Daria Dubinina also highlights the fact that cryptocurrency is comprehended more as an asset by its owners prevents it from adoption in the real economy. People are buying conventional currencies hoping that their value is going to get bigger, which shows instability of crypto. When digital currencies and their value becomes more stable, there will be more possibility to integrate it in everyday payments.
Cryptocurrency brings more opportunities
By incorporating blockchain and cryptocurrency in your online business, you contribute to the adoption of digital currencies in payment ecosystem. Providing the opportunity of cryptocurrency payments in business allows your customers to take advantage of the innovative world of crypto. We are already seeing more opportunities rising because more businesses incorporate decentralised networks for transactions, but there is still much work to be done in this area. The unique and brilliant technology of blockchain can make a big impact not only on your business, but on the economy of the whole world. Developing countries highly support the idea of digital currencies because of them becoming an alternative to ineffective financial systems.
How can you contribute?
If you care about this but have no or not enough idea of how it has to be done, consider using a white label service that already has necessary features and offers solutions for cryptocurrency payments. Brands like Crassula are already offering innovative technologies that help to make transition from traditional currency to digital currency more easy, fast and essential. Crassula cryptocurrency product’s features allow client authorisation, cryptocurrency purchase with payment card, cryptocurrency sale with transfer of funds to the card, language localisation.
And it all is white labelled to help other companies integrate digital currencies in their business in days.
More information: https://crassula.io/
